Inboxes, But Make Them Irresistible
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Inboxes, But Make Them Irresistible *
Email marketing campaigns created for Anika Burke—designed to engage, inform, and convert while staying true to the brand’s personality.
Prom Shopping Appointments Campaign
Anika Burke’s Prom season is the busiest and most important time of the year so every year we make sure to send out shopping and sizing appointment reminders to our shoppers to ensure a smooth experience. This year for the prom campaign I was able to raise our open rate up to 33% and the click rate a record high 6% for the brand.
Valentine Collection Campaign
This campaign was to bring attention to Anika Burke’s Sweetheart Collection which was their Valentine collection for 2025. For this campaign I was able to maintain the brands average 25% open rate and their 2% click rate.
New Arrivals Campaign
New Arrivals come weekly into Anika Burke so our emails go out weekly as well. This particular new arrivals campaign reached an open rate of 27% and a click rate of 3.5%.